About Me
Everything starts with a question,
'How can I make things better?'.
This is me, looking into the distance, thinking about how I can make things better!
The only way to answer this is to really understand you and, most importantly, the needs of the audience that interacts with you.
This all happens through research, research and then a bit of research chucked in for good measure; whether it's heuristics, interviews, or data. Then comes the sketching, testing, wire-framing, testing, prototyping, testing, test... you get the gist?!
I’m a product designer with over 20 years of experience. Before branching out on my own, I worked as a Creative Director and partner at a design agency.
Collaboration is always the start (and end) point for me to achieve the desired outcomes. Working as a team to discover opportunities is the best way to design solutions that deliver business and user value.
I'm an Agile sort of fella but can also appreciate a Waterfall every now and then. A big football fan (Spurs, if you must know!) but equally at home in a Scrum. Not much of a fitness fanatic but can Sprint with the best of them.
Clients have included:
The Bee Network (TfGM)
Evri
Sorted Group
Sky
Emerald Group Publishing
KeyedIn Solutions
Radar Healthcare
IPF Plc
Aviva
CDS UK
The Bank of England
The Cabinet Office
I have also worked within a wide range of industry sectors that include:
eCommerce
Financial services
Logistics and shipping management
Portfolio and project management
Healthcare
Academic publishing
Public sector